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Self publishing doesn’t need to be expensive (though it can be if done incorrectly) however I don’t want to pretend to you it is dirt cheap either as it isn’t. I ensure all projects I am responsible for run at a bare minimum cashflow positive as otherwise what is the point?
It depends what your goals are from there. If your primary goal is to fulfil a dream I would show you ways to re-coupe your money, if a secondary goal was to gain credibility and be known as the expert in your field then I would show you how to run your marketing plan cashflow positive (in other words you get paid to advertise instead of paying to advertise) however if your goal was to make money from your book I would teach you different strategies involving putting your book online so (once set up) it can sell itself and market itself (normally 5-10 mins management per day required) so you can earn a passive income from your book.
A book will not make you a million dollars. The average book though can supplement the average income so if that is not enough for you bring out more than 1 book or the same book in more than 1 format a then you have the opportunity to package.
The key differences between traditional publishing and self publishing are as follows:
TRADITIONAL PUBLISHING
- Your book (more often than not) gets rejected and will never be published
- Your publisher takes the financial risk
- Your publisher reaps all the rewards and you a left with a small commission of $1-$2 per book sold
- You give away the rights to your book
- Ideal if you don’t want to be involved in the process and just get your book out there
- Profit per 1000 books sold approximately - $2000 (paid in commission)
SELF PUBLISHING
- Your book will defiantly be published
- You take the financial risk
- You reap all the rewards and are left with 100% profit from books sold
- You own your own book
- Ideal if you want to be involved in the process, see the results and enjoy the impact your book makes
- Profit per 1000 books sold approximately - $20,000 (after cost of producing the books, freight etc.)
You need to choose which of the above is right for you and your book.
For more information on any stage of the publishing process check out 'The Publishing Queen Reveals All' Book Series.
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